A brand name is often one of the last things a company develops. However, when considering how a name can affect your customer's perception, keep in mind that a name can make or break your potential.

CMI recognizes the difficulties and intricacies of choosing the appropriate and most effective name.

We know that a name can be playful and engaging and yet communicate integrity. It should draw people in and represent your company, product or service in the best light. CMI is a full-service naming consultancy that will guide and advise you throughout the naming process while keeping sight of your company's values and vision.